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Driving Energy Efficiency in MSMEs with ADEETIE and Sunniva Encon

4 October 2025 by
Driving Energy Efficiency in MSMEs with ADEETIE and Sunniva Encon
Design & Service Team
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Micro, Small, and Medium Enterprises (MSMEs) are critical contributors to India’s industrial ecosystem, but their transition to energy-efficient technologies has often been constrained by limited financial access. To address this challenge, the Ministry of Power (MoP), in collaboration with the Bureau of Energy Efficiency (BEE), has introduced the Assistance for Deployment of Energy Efficient Technologies in Industrial Establishments (ADEETIE) scheme.

Overview of ADEETIE:

The Assistance for Deployment of Energy Efficient Technologies in Industrial Establishments (ADEETIE) scheme is a targeted policy intervention aimed at enabling MSMEs to adopt modern, energy-efficient technologies. Its primary objective is to provide comprehensive financial and technical support, thereby reducing the barriers to technology adoption.

Key features of the scheme include:

  • Interest Subvention: Loans extended to MSMEs for energy efficiency projects will be supported with interest subventions — 5% for micro and small enterprises and 3% for medium enterprises.
  • Structured Implementation: The scheme encompasses widespread promotion, investment-grade energy audits, detailed project report (DPR) preparation, and continuous monitoring and verification.
  • Sectoral and Cluster Coverage: The initiative covers MSMEs in 14 energy-intensive sectors across 60 industrial clusters in the initial phase, with an additional 100 clusters planned in the subsequent phase.
  • Financial Outlay and Anticipated Investment: With a budgetary allocation of ₹1000 crore, the scheme is expected to catalyze investments of approximately ₹9000 crore, leveraging a 75:25 debt-equity ratio.

Role of Sunniva Encon:

While the scheme provides the framework, the effective realization of its objectives requires dedicated facilitation and sector-specific expertise. Sunniva Encon plays a pivotal role in bridging this gap by assisting MSMEs in accessing loans and related financial incentives under ADEETIE.

Sunniva Encon’s contributions include:

  • Advisory and Technical Support: Guiding enterprises through investment-grade audits, DPR development, and compliance processes.
  • Financial Facilitation: Assisting MSMEs in preparing loan applications and engaging with nodal banks.
  • Implementation Support: Providing sustained handholding throughout project execution, from conceptualization to verification.

Policy Significance:

The collaboration between policy frameworks such as ADEETIE and MSMEs strengthens the implementation ecosystem. By ensuring that financial support translates into practical outcomes on the ground, this approach enhances the competitiveness of MSMEs, contributes to national energy efficiency targets, and promotes sustainable industrial development.

ADEETIE (with colobration with BEE), thus represents a pragmatic pathway for accelerating energy transition within India’s MSME sector.

List of all the sector:

Sr. No.

Sector

State

Cluster

1

Brass

Haryana

Jagadhari

2

Brass

Gujarat

Jamnagar

3

Brass

Uttar Pradesh

Moradabad

4

Brass

Tamil Nadu

Salem

5

Bricks

Karnataka

Bangalore

6

Bricks

Bihar

Begusarai

7

Bricks

Madhya Pradesh

Indore

8

Bricks

Maharashtra

Nagpur

9

Bricks

Tripura

Tripura

10

Ceramics

Gujarat

Morbi Region

11

Ceramics

Gujarat

Thangadh

12

Ceramics

Uttar Pradesh

Khurja

13

Chemical

Gujarat

Ankleshwar & Panoli

14

Chemical

Jharkhand

Jamshedpur

15

Chemical

Haryana

Karnal

16

Chemical

Maharashtra

Thane

17

Chemical

Gujarat

Vapi

18

Fisheries

Kerala

Kochi

19

Fisheries

Odisha

Bhuvneshwar

20

Fisheries

Andhra Pradesh

West Godavari

21

Food processing

Punjab

Ludhiana

22

Food processing

Maharashtra

Pune

23

Food processing (Rice)

Odisha

Ganjam and Nayagarh

24

Food processing (Rice)

Haryana

Kaithal

25

Forging

Karnataka

Bangalore

26

Forging

Maharashtra

Pune

27

Forging

Delhi

Delhi-NCR

28

Forging

Tamil Nadu

Chennai

29

Forging

Punjab

Ludhiana

30

Foundry

Punjab

Batala, Jalandhar Ludhiana

31

Foundry

West Bengal

Howrah

32

Foundry

Gujarat

Rajkot

33

Foundry

Karnataka

Belgaum

34

Foundry

Tamil Nadu

Coimbatore

35

Glass & Refractory

Haryana

Ambala

36

Glass & Refractory

Jharkhand

Chirkunda

37

Glass & Refractory

Andhra Pradesh

East & West Godawari

38

Glass & Refractory

Uttar Pradesh

Firozabad

39

Leather

Uttar Pradesh

Kanpur

40

Leather

West Bengal

Kolkata

41

Leather

Tamil Nadu

Pallavaram

42

Leather

Punjab

Jalandhar

43

Paper

Uttar Pradesh

Muzaffarnagar-Saharanpur

44

Paper

Uttarakhand

Kashipur

45

Paper

Gujarat

Vapi

46

Paper

Tamil Nadu

Coimbatore and Erode

47

Pharma

Gujarat

Ahmedabad

48

Pharma

Himachal Pradesh

Baddi

49

Pharma

Telangana

Medak Region

50

Pharma

Goa

Margaon

51

Pharma

Karnataka

Bidar

52

Steel re-rolling

Punjab

Mandi Gobindgarh& Ludhiana

53

Steel re-rolling

Rajasthan

Jaipur

54

Steel re-rolling

Maharashtra

Jalna

55

Steel re-rolling

Chhattisgarh

Raipur

56

Textile

Punjab

Ludhiana

57

Textile

Gujarat

Surat

58

Textile

Tamil Nadu

Tirupur

59

Textile

Maharashtra

Solapur

60

Textile

Haryana

Panipat

 

Driving Energy Efficiency in MSMEs with ADEETIE and Sunniva Encon
Design & Service Team 4 October 2025
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